Summer in Southeastern Connecticut

Frank Macneil, Author at Regan Communications Group

Gregg’s Restaurants of Rhode Island Honored with Prestigious Award

RCG Providence client and Rhode Island landmark, Gregg’s Restaurants and Taverns, was honored with the prestigious National Restaurant Association Restaurant Neighbor Award in Washington, D.C. last week. The award recognized Gregg’s for all of their outstanding charitable work in the community for the past 20 years. Gregg’s Restaurants is not only a place where you

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SEO Tips for Beginners

What is SEO? SEO stands for search engine optimization, a technique used to increase your website ranking on search engine result page (SERP). If you just recently built your website and are proactively searching for SEO tips for your strategy, you are might be frustrated by how much information is out there and wondering where

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Why You Should Find and Connect with Your Influencers

If you pay close attention to social media, you may find that many brands have teamed up with influencers on social media to achieve success. A case study on ASOS, a British online fashion and beauty store, shows that ASOS has reached a much larger audience after launching an influencer marketing campaign called #AccessAllAsos. Chloé, the well-known

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Why Networking IS Important for PR Professionals

Networking is one of the most critical pieces of working in Public Relations. Many PR professionals are constantly networking in different situations such as at seminars, conferences, social events, and on LinkedIn. Before getting into how to network, have you ever wondered why it is important? Let’s first think about what we, as PR pros,

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How Facebook’s Latest ‘Reactions’ Will Affect Your Brand

This month, Facebook introduced their latest tool, Facebook Reactions, as an upgrade to the ‘like’ feature, where users can choose one of five additional emoji reactions, including ‘Love,’ ‘Haha,’ ‘Wow,’ ‘Sad’ and ‘Angry’ for Facebook content. With the addition of a variety of ‘reactions,’ users now have a much quicker and easier way to provide

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