When it comes to Crisis Communications, Regan & Boy Scouts Know You Have to ‘Be Prepared’

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When it comes to Crisis Communications, Regan & Boy Scouts Know You Have to ‘Be Prepared’

Maintaining effective public relations during a crisis situation is challenging.  When organizations are under the intense spotlight of negative media coverage and facing potential physical or financial collapse – the stakes can be unbelievably high. When it comes to crisis communications and crisis management, Regan Communications has few, if any, peers in the world of

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Marketing and PR: The Best of Both Worlds Combined

Do you sometimes feel that public relations is portraying one image of your firm, while marketing is showing another? Many companies are facing this challenge and many more. One way to maximize your dollars while building awareness for your company’s products and services is to integrate your marketing and public relations programs. The National Coast

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Don’t Go On TV Without Watching this First!

If a picture is worth a thousand words, video can be worth millions to your company. A good PR Firm will tell you that in media relations, pitching TV outlets with video gets you noticed. Many news producers won’t book you as a spokesperson on national television unless you’ve participated in local TV segments. Many

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Breaking the Ice: Getting The Message Out About A Sensitive Topic

Here at the Providence office, we’re lucky enough to work with Leonard Hair Transplant Associates. Dr. Robert Leonard is a world-renowned hair transplant expert, offering a range of state-of-the-art procedures to increase hair volume and density and improve self-confidence for both men and women. Despite Dr. Leonard’s expertise, starting a conversation about hair loss can

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Regan Communication Group’s Original Video Services

When Carol Sawyer Enterprises needed a video to showcase the amazing properties for sale atop the W Hotel in downtown Boston, they tapped Regan Original Video. The Residences at the W Hotel, a separate entity from the W Hotel chain but located in the same building, offers high end hotel amenities and services along with

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The Devil is in the Details: Event Management Requires a Roadmap

Putting together a successful press event boils down to managing several moving parts all at the same time.  At Regan Communications Group, we’ve facilitated a variety of events for all types of clients, but they all share a similar objective:  to “wow” attendees within budget. Speaking of budget, it’s not the sexiest part of the

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How to Maximize Pet-Friendly PR

As publicists our job is to figure out what public relations means to each client; to look at the product or service they are hoping to promote and establish goals we will work with the client to meet; and whenever possible, to develop effective, fun ways to meet those goals. We have had the good

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Boston’s Hot Summer Entertainment

Like thousands of other Bostonians, many Reganites are hitting up the season’s hottest concert, Jay-Z and Justin Timberlake, this weekend at Fenway Park. While it’s hard to focus on anything other than how JT will look in person or if Bey will make an appearance on stage, first thing’s first:  the “pre-game.” And given our

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The Vanity Fair Trend

It’s a fact: September issues are huge revenue boosters and can secure media budgets for almost a full calendar year. Princess Diana was recently announced as the September issue cover-girl of Vanity Fair and its contents will include an account of her love affair with a Pakistani heart surgeon, which supposedly occurred over 16 years

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